5 business goals for your brand identity
Make it work for you.
Brand Identity, fundamentally, is the personality and visual presence of your business as well as a promise to your customers. As designers, we live for clean aesthetic and smart design. As business people, we get it, all’s well that ends well unless it costs you too much money :) Our advice to you: make your brand identity work for your business.
5 business goals for your brand identity
Unique: be different for a reason and play up your uniqueness
Clear: make your value proposition easy to understand
Visual: create an immediate connection with your audience without using words — think colors, style, imagery...and yes, your logo!
Driven: esprit de corps or mission-forward
Consistent: repeat your brand message to keep your brand top-of-mind
Friends, we’re all in this together - cheering you on as you look your best while doing your best good.
Fleecher Designs is a holistic branding and design studio specializing in thoughtful branding and design services in partnership with small businesses, non-profits and large churches who are working for good.